As Shanghai accelerates its internationalization drive, high-end serviced apartments have emerged as a vital carrier of the city’s soft power. In prime locations such as the Jing’an Temple area and the Hengfu Historic Conservation Zone, quality residential spaces that blend international standards with local characteristics continue to attract global elites for long-term stays. Behind this phenomenon lies Shanghai’s upgraded demand for high-end living amenities as an international consumption center city.
According to a report by JLL, Shanghai’s high-end foreign-oriented rental market achieved an occupancy rate of 87.5% in 2024, with serviced apartments accounting for more than 30% of the market share. As an enterprise widely recognized for its comprehensive strength in this sector, Stanford Residences is deeply involved in Shanghai’s development as an "international consumption center city" with its "international standards + Shanghai-style service" model. Its properties—Stanford Residences Jing’an and Stanford Residences Xuhui—have become among the high-occupancy quality developments favored by expatriate corporate executives and domestic high-net-worth nomadic families.
Market data shows that as traditional premium locations in Shanghai’s high-end rental market, the Jing’an Temple area and the Hengfu Historic Conservation Zone have witnessed steady growth in property value and market demand. Leveraging the commercial vibrancy of the Nanjing West Road business district—where over 500,000 people visit daily—and the TOD advantages of Metro Lines 2, 7 and 14, Stanford Residences Jing’an boasts an average tenant contract term far exceeding that of similar projects in other areas. Stanford Residences Xuhui, meanwhile, capitalizes on the "15-minute cultural living circle" of the Hengfu Conservation Zone to create a "humanistic living space" beloved by executive families from home and abroad. As a result, tenant residency cycles have surpassed the industry average, with some nomadic families even setting records of continuous tenancy for 8 to 9 years.
This precise layout in the city’s core locations is the geographical key to Stanford Residences’ enduring popularity among high-end clientele. Market analysts believe that the combination of scarce resources in core locations and brand operational capabilities is reshaping the value evaluation system of Shanghai’s high-end rental market. The service system forged by Stanford Residences over a decade has set a standardized benchmark for high-end residential demand in the city’s core areas. What’s more, the "Stanford Standard" has redefined the premium nomadic living experience for numerous families, with a diverse range of apartment layouts designed to meet the needs of different households.
Amid the sustained boom in the high-end rental market, as an explorer in the high-quality serviced apartment sector, Stanford Residences has built an around-the-clock response system—namely, a 24/7 gold butler service—by integrating smart technology with personalized services. Here, an AI-powered butler is available online 24 hours a day to respond to requests, complemented by a thoughtful multilingual service team that ensures residents from all over the world feel meticulous care. From 24-hour front desk service to thoughtful concierge services for daily community errands, every detail of life is wrapped in the warmth of home.
Notably, Stanford Residences Jing’an and Stanford Residences Xuhui curate a rich array of cultural activities. For traditional Chinese and Western festivals, Stanford Residences hosts warm and fun-themed events to foster a cozy home atmosphere for nomadic families and help international residents build a sense of community belonging. Stanford Residences believes that true community warmth stems from little connections in daily life—cultivating shared responsibility through environmental practices, enhancing understanding and respect through cultural exchanges, and sharing vibrant moments through wellness activities. These warm interactions that transcend cultural differences allow residents from across the globe to naturally integrate into the Stanford family.
To mark this important milestone on the 10th anniversary of its founding, Stanford Residences has specially launched a 10th-anniversary brand commemorative short film, which captures the warm moments of growing together with global residents through the lens. Premiered on the official WeChat public account of "STANFORD RESIDENCES", the film invites you to follow the account and join us in revisiting a decade of craftsmanship and witnessing the humanistic bonds that transcend geographical boundaries.
Stanford Residences’ 10th Anniversary: Grateful for the journey together. Over the past decade, adhering to the business philosophy of "Cherish a Joyful Life, Embrace an Exquisite Existence", we have strived to create high-quality serviced apartments where people, architecture and the environment coexist in harmony. Guided by the service philosophy of "International Standards, Shanghai-style Warmth", we have developed multiple premium projects in core areas such as Jing’an and Xuhui in Shanghai, providing an ideal abode for global elites and achieving an industry-leading renewal rate. In the future, Stanford Residences will stay true to its original aspiration, guard the warmth of every "home" with professional services, and continuously elevate the nomadic living experience.
Source: China.com